• Part 26: Time and Technology March On

  • Technology continued to revolutionize radiology in 2003. At RSNA 2003, the Mobile Computing Pavilion featured technical exhibits on leading wireless technologies and the Pathway to Progress demonstration educated attendees about how information technology solutions will transform radiology. For the first time, RSNA utilized technology for a live simulcast of the Sunday Image Interpretation session.

    2003 also saw the launch of RSNA's Medical Imaging Resource Center (MIRC™), which enables the medical imaging community to share images and clinical information to support education, research and clinical practice. A redesign of RSNA.org brought new features, including the Career Connection job site.

    Amidst the technological buzz, 2003 RSNA President Peggy J. Fritzsche, M.D., urged a balance during her annual meeting President's Address, advising colleagues to pursue "the ancient art of communication." "Technology and communication represent the radiologic Yin and Yang," she said. "We must have both in order to succeed."

    In 2003, RSNA restructured its Board of Directors to include a Liaison for Science and formed the Public Information Advisors Network, volunteers from all radiology subspecialties who assist in communications with the media and review press releases for scientific accuracy.

    Technology Precedes and Pervades Annual Meeting 

    Technology influenced RSNA 2004 even before the meeting began, as a new online system simplified the process of abstract submission by authors and review by RSNA committees. At the meeting, RSNA launched a digital presentation system for education exhibits and scientific posters, while a new audience-response system helped instructors to more actively engage attendees in the learning process. Radiofrequency identification technology was used to track attendee patterns at the annual meeting and expanded wireless networks and a cyber oasis were added to each technical exhibition hall.

    In 2004, RSNA increased its efforts to assist members with the American Board of Radiology (ABR) maintenance of certification (MOC) program. All RSNA educational program content was coded to assist members in identifying CME content relevant to their own practices and RSNA helped launch the CME Gateway (CMEgateway.org), an online repository of CME credits.

    Marking its 20th anniversary at RSNA 2004, the RSNA Research & Education (R&E) Foundation launched the Visionaries in Practice campaign to encourage annual giving from radiologists and radiation oncologists working in private practice.

    The New Gray 

    Of all the changes RSNA undertook in 2005, perhaps none was more visible than the new look for RSNA's science journal, Radiology. What was once known as the "Gray Journal" became the "New Gray" as a custom teal color was added to the gray cover along with medical images reflecting original research appearing in the issue. Redesign of the article pages enhanced the readability of the high-quality science for which the journal is known. The new look debuted with the January 2006 issue, which mailed in late December 2005.

    2005 also saw the release of the first self-assessment modules to aid members participating in the ABR MOC process. Annual meeting offerings were refined and expanded, as RSNA presented for the first time at RSNA 2005 the Interventional Oncology Symposium, Digital Mammography Training and Self-Assessment Workshop and Integrated Science and Practice sessions.

    RSNA 2005 was a pivotal event for the R&E Foundation, as Board of Trustees Chair R. Nick Bryan, M.D., Ph.D., announced the Foundation's goal to raise $15 million by the Foundation's 25th anniversary in 2009. Dr. Bryan also launched the 25 Questions challenge, focused on identifying the critical questions that will impel future research in biomedical imaging and radiation oncology.

    Technology remained in the spotlight, as the Integrating the Healthcare Enterprise (IHE®) initiative was named by the U.S. Department of Health and Human Services as part of a coalition working on a national health information infrastructure. RSNA also employed technology to improve member services, adding a password-protected RSNA Membership Directory to RSNA.org. RSNA worked with the American College of Radiology to create a Spanish-language version of the RadiologyInfoTM patient Web site.

    New State-of-the-Art Conference Center 

    In 2006, a state-of-art conference center was completed at RSNA Headquarters in Oak Brook, Ill., allowing RSNA to host more educational conferences, workshops and committee meetings.

    2006 saw many changes at the annual meeting, as Hall D was redesigned as the Lakeside Learning Center, clustering education exhibits, scientific posters and demonstrations by subspecialty area. Series courses made their debut, as did the Molecular Imaging Zone and demonstrations of the IHE Cross-enterprise Document Sharing for Imaging (XDS-I) and Teaching File and Clinical Trial Export (TCE) integration profiles. A new RSNA Services area consolidated many services and amenities previously located throughout McCormick Place.

    RSNA continued to assist members with the MOC process by unveiling the CME Action Plan, a personal learning template that helps physicians develop a plan for their continuing education. A new Clinical Trials Methodology Workshop was launched to train young research investigators to develop protocols for clinical trials in radiology.

    Growing International Presence 

    2007 saw an increasing focus on RSNA's global presence, as the Society continued to see gains in international membership, annual meeting participation and attendance and Radiology submissions. A redesigned informational booth allowed RSNA to reach out to potential members at radiologic society meetings throughout the world.

    Keeping members on radiology's cutting edge, at its 2007 meeting RSNA unveiled new courses on quality improvement and cardiac CT, as well as a new program to strengthen the relationship between diagnostic radiology and radiation oncology. Building on the success of its annual meeting, RSNA premiered a new educational conference, RSNA HighlightsTM, in 2007.

    RSNA.org was redesigned in 2007, with a new look that included the customizable MyRSNA® Web page and direct access to YottalookTM, a GoogleTM-based engine searching only radiology sources for information. RSNA also revamped its Department of Research, renaming it the Department of Scientific Affairs and appointing Daniel Sullivan, M.D., as physician science advisor.

    At the end of 2007 came the retirement of Anthony V. Proto, M.D., who had served a decade as Radiology editor. His successor is Herbert Y. Kressel, M.D. A RadioGraphics redesign, overseen by Editor William W. Olmsted, M.D., put images on the cover of RSNA's educational journal for first time.

    RSNA launched its Going Green initiative in 2007, moving to more electronic files, increasing recycling and implementing environmentally friendly initiatives at the annual meeting.

    Continuing several years of steady gains, membership in RSNA reached a record-breaking 41,299 in 2007. RSNA 2007 attendance was an all-time high of 62,501—RSNA member attendance of 10,247 and international attendance of 8,792 also broke records—while the technical exhibition comprised a record-breaking 535,300 square feet and 757 exhibitors.

    The R&E Foundation also reached a milestone in 2007, as annual individual gifts to the Foundation topped $1 million.

    Technology's immeasurable power was the focus of the address given by RSNA President R. Gilbert Jost, M.D., at RSNA 2007. Radiology will be transformed as it moves toward an era of molecular imaging, personalized medicine and comprehensive electronic medical records, he said. "Specialties that understand and harness the power of information technology are likely to avoid being swallowed up by the pace of technological change," he said.

    During her President's Address, 2003 President Peggy J. Fritzsche, M.D., advised colleagues to pursue "the ancient art of communication."
    RSNA launched a digital presentation system for education exhibits and scientific posters at RSNA 2004
    What was once known as the "Gray Journal" became the "New Gray" in 2006, as a custom teal color was added to the gray cover along with medical images reflecting original research appearing in the issue.
    Herbert Y. Kressel, M.D. (left]), succeeded Anthony V. Proto, M.D. (center), as editor of Radiology at the end of 2007. RadioGraphics editor William W. Olmsted, M.D., oversaw a redesign that put images on the cover of RSNA's educational journal for the first time in 2007

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