James DrewDirector, Advertisingjdrew@rsna.org1-630-571-7819
Judy KapicakAssistant Director, Advertising jkapicak@rsna.org 1-630-571-7818 Janet SwansonAdvertising Managerjswanson@rsna.org1-630-571-7817
Artwork Requirements for all RSNA Publications
We accept email attachments as large as 8 MG. FTP upload is also available upon request. For all ads submitted, please include issue date and publication name and submit to ads@rsna.org.
Formatting Considerations
All artwork should be high-resolution PDF format. Files created in either Windows PC or Macintosh are acceptable. All files are reviewed by our Production department. You will be notified prior to printing if there are any problems.
PDF files
PDF compatibility must be set for “Acrobat 5 (PDF 1.4)”.
Keep live matter at least 1⁄4” inside final trim.
For full-page bleeds: Bleed elements must extend beyond the page by 0.125” on the trim sides with crop marks. Allow a 0.50 space on all sides of the live page to accommodate the bleed.
Color space: Grayscale and CMYK are acceptable. All Pantone colors must be converted to CMYK in the original page layout program before generating the PDF.
All fonts and graphics must be embedded in the PDF.
All lines and line art should be a minimum of 0.25 point thickness at final size to reproduce effectively on press.
All transparency must be flattened in the final page file before generating a PDF.
We may request a revised file if OPI comments and/or ICC profiles are found in your PDF.
Files are not to be trapped or prescreened. Be sure all white text is set to knockout in the original layout program before generating the PDF.
Do not merge multiple PDF files into a single PDF.
If your PDF is generated from Adobe Illustrator, be aware there could be issues at press. In that case, you will be required to submit an EPS file. If you need more information, please contact Janet Swanson at jswanson@rsna.org.
We appreciate your comments and suggestions in our effort to improve your RSNA web experience.
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